New York Neo-Futurists, Visual Identity

New York Neo-Futurists Visual Identity

A brand with a little polish and a little edge

The New York Neo-Futurists are an avant-garde theater group creating performances rooted in Futurist ideology. For the organization’s logo, No Replica referenced the organization’s flagship show “The Infinite Wrench” by juxtaposing a hexagonal screw with fast-paced contemporary typography. This logo was the result of numerous design explorations, a process that also included designing the logo for the organization’s affiliated podcast, “Hit Play.”

Services

Visual identity

Logo design

Year

2022

Final logo.

Final logo.

Associated podcast logo.

Associated podcast logo.

Brand color palette.

Brand color palette.

Logo concept.

Logo concept.

Logo concept.

Logo concept.

Logo concept.

Logo concept.

Logo concept.

Logo concept.

Logo concept.

Logo concept.

Logo concept.

Logo concept.

Logo concept.

Logo concept.

Logo concept.

Logo concept.

Logo concept.

Logo concept.

Logo concept.

Logo concept.

Logo concept.

Logo concept.

Logo concept.

Logo concept.

Logo concept.

Logo concept.

Final logo.

Final logo.

Podcast logo concept.

Podcast logo concept.

Podcast logo concept.

Podcast logo concept.

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